Books on a Shelf in a Library

Blogs and News

Welcome to the Foglio blog! Here, I share insights, tips, and behind-the-scenes stories about the world of self-publishing, book design, and typography. Whether you’re an author looking for guidance on your publishing journey or a typography nerd like me, you’ll find something of interest here.

  • Pile of Opened Books

    What to Look for in a Self-Publishing Service: Comparing 5 Major Self-Publishing Platforms

  • Photo of Massimo Vignelli

    Evergreen Fonts: The Wisdom of Massimo Vignelli

  • People Reviewing Print Work

    10 Book Printing Terms Every Self-Publishing Author Should Know

Before you hire an editor, find beta readers
Michael Pietrobon Michael Pietrobon

Before you hire an editor, find beta readers

Before hiring an editor, let beta readers help by providing feedback on your manuscript. Learn how a diverse group of readers can bring your story to life through authentic, reader-focused feedback, all with the help of a genre-specific questionnaire.

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Proofreading Practices to Bring Your Manuscript to the Next Level
Self-Publishing Michael Pietrobon Self-Publishing Michael Pietrobon

Proofreading Practices to Bring Your Manuscript to the Next Level

Understanding the full spectrum of editing services—from manuscript evaluation to final proofreading—can transform your book from promising draft to polished masterpiece. Learn the crucial differences between proofreading and copyediting, when to use each editing stage, and why professional editing is an investment in your book's success rather than just an expense.

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The Unparalleled Joy of House Styles in Book Design
Michael Pietrobon Michael Pietrobon

The Unparalleled Joy of House Styles in Book Design

What makes a book cover instantly trustworthy? In this post, I take a closer look at the house styles of Faber & Faber, Penguin Classics, and Oxford World’s Classics — not because they’re flashy or experimental, but because they’re consistent. These designs remind us that building a visual identity in publishing isn’t about novelty — it’s about clarity, trust, and giving every author equal footing.

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What is a Beta Reader? An Author's Secret Weapon
Michael Pietrobon Michael Pietrobon

What is a Beta Reader? An Author's Secret Weapon

Finished your manuscript? Discover why beta readers are crucial for every author. Learn how to gather valuable feedback, enhance reader engagement, and confidently publish your best work yet.

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Why You Need a Professional Editor for Your Next Self-Publishing Project
Editing, Self-Publishing Michael Pietrobon Editing, Self-Publishing Michael Pietrobon

Why You Need a Professional Editor for Your Next Self-Publishing Project

Professional editing goes beyond fixing grammar mistakes—it’s about refining your manuscript into a polished, compelling work that connects with readers. Even the most accomplished writers benefit from a fresh set of expert eyes to ensure clarity, cohesion, and consistency. At Foglio, our dedicated editors collaborate with you to bring out the full potential of your story, setting you up for self-publishing success.

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Lessons on Type Hierarchy from Ellen Lupton’s “Thinking With Type”
Book Printing, ebooks, Book Design, Self-Publishing, Publishing Michael Pietrobon Book Printing, ebooks, Book Design, Self-Publishing, Publishing Michael Pietrobon

Lessons on Type Hierarchy from Ellen Lupton’s “Thinking With Type”

Discover how to choose the best self-publishing service for your book. Compare Foglio to Tellwell, FriesenPress, Reedsy, and Fiverr, and learn why Canadian authors prefer Foglio’s personalized support, rights retention, and professional quality.

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What to Look for in a Self-Publishing Service: Comparing 5 Major Self-Publishing Platforms
Book Printing, ebooks, Book Design, Self-Publishing, Publishing Michael Pietrobon Book Printing, ebooks, Book Design, Self-Publishing, Publishing Michael Pietrobon

What to Look for in a Self-Publishing Service: Comparing 5 Major Self-Publishing Platforms

Discover how to choose the best self-publishing service for your book. Compare Foglio to Tellwell, FriesenPress, Reedsy, and Fiverr, and learn why Canadian authors prefer Foglio’s personalized support, rights retention, and professional quality.

Read More